Shopper Marketing Summit USA

USA's premier Shopper Marketing conference exclusively for Retailers and CPG brands

At our 2025 summit there will be Shopper insights from an unrivalled collection of innovative and powerful brands:

In it's second year, the Shopper Marketing Summit 2025 will bring together the leading Retailers and CPG brands interested in marketing to shoppers, driving retail traffic and closing sales, to understand the key actions to optimize your brand's shopper marketing strategies and increase your organic sales.
The U.S. grocery retail market is expected to grow at a rate of approximately 4.06% from 2025 to 2029, with the market reaching a value of US$1,013.00 billion by 2029.
Get insights into emerging strategies, the latest innovative technologies, and best practices to move your business to the next level.
If you'd like to learn more about the 2025 Shopper Marketing Summit please contact sarah@mydigitalshelf.co.uk

2025 Industry Chairperson:

Shobha Kansal

PhD Candidate, Industry Consultant, & Advisory Board Member

2025 Key Speakers:

Dominic Soria

Senior Director, Food

Bob Waibel

Senior Director, Commerce Marketing

Andy Monfalcone

Senior Director Of Marketing

Deborah Mendez

Brand Insights Associate Director

Jenn Dougherty

Senior Manager, Channel Marketing Strategic Accounts, Grocery/Mass

Key topics for eCommerce success to be discussed at the 2025 summit:

Transforming a CPG Brand for Modern Shopper – Discover how purpose-driven branding can differentiate your CPG brand in a competitive market and foster an agile, test-and-learn culture to stay ahead.

Maximizing Omni-Shopper Marketing in Grocery Wholesale - Learn strategies to align in-store activations, digital strategies, and pricing transparency to enhance shopper engagement and optimize sales.

Understanding & Engaging with the OmniShopper – Explore how OmniShoppers drive incremental sales and higher lifetime value across multiple touchpoints, and how to create a frictionless shopping journey across digital and physical channels.

Bridging Digital & Physical Shopper Marketing Strategies – Understand how emerging technologies and shifting shopper behaviors are reshaping the in-store and digital experience, and how to create a seamless shopper journey.

Channel Marketing Segmentation: Driving Brand Loyalty and Shopper Conversion – Discover why a consistent channel strategy is crucial for brand loyalty and conversion, and how to tailor messaging, promotions, and content for each retail channel.

Here's a video of one of our Previous Summit to give you an idea of what's in store for our upcoming summit Chicago in May 2025!

DOWNLOAD THE BROCHURE

WHO IS IT FOR?

Retailers: Advertising Director, Channel Marketing Director, Chief Marketing Officer, Digital Marketing Director, Director of brand marketing, Director of Brand Strategy, Director of Market Research, Director of Marketing, Director of Product Marketing, Marketing and Sales Director, Marketing Communications Director, Marketing Vice President, Partnership Marketing Director, Senior Vice President of Marketing, Shopper Marketing Director, Shopper Marketing Head, Shopper Marketing VP, Vice president of marketing, VP of Online Marketing, VP of Sales and Marketing

CPG Suppliers/Manufacturers: Director of Marketing, Director of Product Marketing, Marketing and Sales Director, Marketing Communications Director, Marketing Vice President, Sales Directors, Brand and Product Managers, Category Managers, Brand Activation - Brand, Category & Product Development, Channel Marketing, Customer Teams, Integrated Marketing

Consumer data analysts: Category Directors, Marketing Managers, Product Managers, Sales and Marketing Directors

Consultants: Shopper Marketing Directors, Insight, Strategy and Development Directors, Sales and Marketing Directors, Brand Development, Brand & Category Management, Consumer & Shopper Insights, Merchandising - Retail & Digital Marketing

WHY SHOULD YOU JOIN?

1 A 'how to' guide for Omnichannel retail: you will get real case studies and insights into online brand positioning with transparency that you wont find at any other conference

2 A new interactive approach to conferences: join the panel discussions, roundtable debates and peer reviews on online products for a more engaging conference experience

3 A targeted group of Marketing leaders: you will hear from the most relevant group of experts to date on the latest strategies for online success

WHO WILL YOU MEET AT THE SUMMIT?

WHAT DO ATTENDEES THINK OF THE SUMMIT?

"Really impactful, both for the content and its application as well as the networking with folks across industries"

"Overall very useful in learning the tools needed to succeed in e-commerce and truly lead your brand"

"I loved the short presentation format and content. One of the better summits I have ever attended in my life"

"Excellent real world insights we can start working

on immediately"

"Lots of great information, incredibly in-depth, and a growing meeting place"

"Loved it! From the content, to the attendees - really learned quite a bit and enjoyed my time"

"Great conference. Excellent speakers with highly relevant content. Great day"

"Exceeded expectations and it was a good forum to engage some of our 3rd party contacts and meet eCommerce retail partners"

"It was a great summit to gain insight across the landscape into what retailers and brands are focusing on a like as well meeting with potential partners"

"Overall, great presenters and insights. Loved the short and to the point presentations by everyone which kept the content really interesting and varied. The format worked well"

"Great mix of topics, the short presentations and question format was excellent and kept audience engagement high. Good list of attendees and networking opportunities"